How Do ‘Algorithms’ Influence Our Daily Choices Online?

Algorithms are like smart helpers online that decide what you see. Imagine a friend who always knows what you want and shows it to you first, that's how algorithms work! They look at what you've done before, like the videos you watched or the songs you liked, and then show you new things they think you'll love.

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Examples

  1. Your favorite YouTube channel appears at the top of your feed because you've watched similar videos before.
  2. You get an ad for a new video game after playing one for hours the day before.
  3. The playlist on Spotify automatically changes to match your mood based on what you listened to earlier.

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