How Do Politicians Use ‘Rhetoric’ to Persuade People?

Imagine a politician is like a magician. They use rhetoric, or special words and tricks, to make people believe something exciting or important. Just like a magician makes you think a rabbit came out of a hat, a politician can make you believe they have the best plan for your future.

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Examples

  1. A politician says ‘We are the champions!’ over and over, rhetoric makes it stick in your head.
  2. ‘No more taxes, no more problems!’ That’s a catchy phrase, rhetoric helps you remember it.
  3. They tell a story about how a hardworking family barely gets by, that’s rhetoric using emotion to win your support.

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