What Is a Hype Cycle?

Imagine you're at a party and someone tells you about the latest robot that can cook your favorite meal. Everyone gets excited, that's like being on top of the hype cycle. But after a while, people forget about it because the robot doesn't work as well as promised. That’s how tech trends go from hot to cold.

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Examples

  1. A new app becomes famous for sending messages to your friends, but then it crashes every time you try to use it.
  2. Everyone talks about a flying car for months, but it only works in one city and costs thousands of dollars.
  3. You hear about a smartwatch that tracks everything, but after a while, you forget to wear it.

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